Domainating: Brands, Art & Content

artist/illustrator/designer/webmaster/copywriter/videographer/optimizer/promoter/ad-man

Can PSD files be Viewable Thumbnails in Windows Explorer?

I am having a heck of a time locating graphics and organizing images.  I tend to take too many photos because my family almost will never pose for a shot.  Plus, it’s always better to see them with a real actual smile as I catch them laugh at someone else’s joke.  But timing these moments is difficult, everything has to be right and no one can be flinging their head back or rolling on the floor (which my son does for affect).

I also love to take photos of nature and although I do make the attempt, wildlife doesn’t like to cooperate much.  I have never had a pheasant stop for a pose, those birds are actually quite stealthy.  And when the deer do stop out of curiosity, they have already made cover.  Mother nature just doesn’t like to cooperate.

To make matters worse, I am a graphic/web designer by trade.  I design all sorts of web logos for my domains, websites logos and advertisements for others, and I almost exclusively work in the Photoshop Document (*.psd) or Adobe Illustrator (*.ai) file formats until I am ready to publish something.  The  trouble with this is that once saved, I never see a thumbnail when I am browsing the file structure in Windows Explorer.  Instead, I see a worthless advertisement of the logo for whatever the default program is that I use to load for the image even if I am trying to view the thumbnails.

I can see the *.psd thumbnails in Photoshop when I am looking for them, but then I am trying to open them up or save them.  Plus, this is an extremely limited browser.  Adobe does offer Bridge with my Master Creative Suite, but Bridge suffers from the same drawbacks as Photoshop, it has a high memory requirement and it is an extremely poor replacement for the OS’s file/directory structure explorer (AKA: “Explorer” or “Windows Explorer”).

Bridge is a good gallery program, but when I am trying to find something somewhere on my hard drive and I need a visual cue, it sucks because it is so proprietary, lacks decent search features, drains the memory from other programs, and since I use a lot of other programs (except when in Photoshop), this thereby makes my system unstable.

In order to accomplish what I need to do, I need to be able to see .psd files in the OS while I am searching through my archives normally, anyway.

Shortly after I got this computer (which is a 64-bit Vista based machine), I installed the Photoshop CS3 Master collection and I thought for a little while that I could actually see my PSD files.  I was so happy.  Since then, I have installed all sorts of other graphics tools, utilities and picture viewers.  I kind of have to, Adobe no longer supports every new format in the world, especially since my Photoshop is a couple versions old, now.  And not everything new asks for permission before taking over the default file loading stations upon installation.

Installers and updaters are also notorious for leaving icons on my desktop, which is another pet peeve of mine.  But even if I haven’t given explicit instructions to any program not to install shortcuts or not to change my file extension default loading applications because it hasn’t asked, it should always default to “No” unless it asks.  They don’t.  And these companies will continue to piss me off (Microsoft, Apple, Google, Broadcom, DivX) by littering my desktop with crap without permission on every single update.  So, since the big guys don’t follow the common sense rules of file installation and updating, all these little guys think that they have to get their brand out there are well, and the way they do it is by not asking for permission to change your default application settings, and doing it anyway.

Why aren’t Adobe format files showing a preview thumbnail when I am saving a preview thumbnail with each and every save?  I can’t say that they are making everyone buy another product just to see PSD and AI thumbnails since I am actually sure that I used to see such thumbnails.  But how to I get things back to that state?

It is just plain impossible to reorganize my photos and images without being able to view them because when I need to do it is when I come across them and see they are out of place through my normal day as I am using the OS.  When I try to do it on purpose, I am systematically going through folders and never run into anything out of place.

Let’s face it, if Adobe is offering anything less than what Microsoft is designed to be (to say, sell another product), they would actually be corrupting the OS.  Even though everyone else does it, Adobe usually takes the high road in this case.  So, I don’t think they are the culprit.

Argh.

How do I take my OS back?

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January 13, 2011 Posted by | Advertising and Marketing, Brands, Computing, Graphic Design, Logo Design, Media, Photography, Product Design, Search, The Human Condition | , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

A few Notes for a Potential Employer

A few notes for companies that might be interested in hiring me:

  1. I answer my phone with “Symbiotic Design, this is Doug, how may I help you?” …because I work out of my home office as Symbiotic Design.  Please don’t hang-up on me, you have the right number.
  2. If I’m not at home, my son or wife might grab the phone, and they still answer it as “Symbiotic Design”.  And even though my son is only 9, he does a great job taking messages.  Don’t hang-up because he’s a little kid, please.  He’s an advanced gifted child, holds a black belt and is a member of the local divisional pee-wee football champion team, the Warriors.  I will get the message, just be sure to leave your number.
  3. If the answering machine picks-up, it will allow you to hit a button in order to contact Symbiotic Design, Domain Hostmaster or HD Web Hosting.  They are all me, you can hit any button or just wait for the beep.
  4. I can quit doing work as Symbiotic Design for the right position.
  5. I am more than happy to relocate right way (immediately) for the right position.  I can send for the family later.
  6. Although you will find this blog (as well as my personal portfolio) a bit gruff, I market myself to potential clients and they do need the personal touch.  I am often gruff, or brutally honest.  But I am a company man in a corporate environment.  My clientele has to know I am a human, they prefer dealing with me in a personal manner.  But I will check my personal attitude at home and perform my job as a professional. Unless you require some attitude, of course.  😉

Just don’t take anything I say/do in my personal blog/portfolio too seriously.  I’m working on a professional portfolio, but it is all done in HTML5 and CSS3.  That’s because that’s what I will need to know next, for you, to do my job.

I have a great work ethic and I am tired of not having a steady paycheck.  I need you, you need me if you want a graphic & web designer that is capable of managing a team, understands SEO and both online and social marketing techniques, works well with others and loves to be creative.

I am an expert in Photoshop, Illustrator & Dreamweaver.  I have some Flash & QuarkXPress/InDesign smarts.  I know (X)HTML, CSS, domains, branding & advertising.  I write great online web copy.  I also know video & how to leverage it on the web to the company’s advantage.

I’m not saying you would be making a mistake if you pass me up.  If you do, you are probably looking for a programmer.  But I am the best creative director you could imagine and if you need a creative guy, you would not do wrong grabbing me before anyone else does.  😉

Your call…

Thanks!
-Doug

October 5, 2009 Posted by | Brands, Employment, Graphic Design, Internet, Logo Design, Media, Social Communities, Web Design & Development, Website Optimization | , , , , , , , , , , , , , , , , , , , , | Leave a comment

Career Search

Trying to find a good job is in itself a full-time job.  And now I am starting to get pretty discouraged.  Although I am still working on my own projects, these self-employment web design projects are now becoming few and far between as less work is coming in.

It is actually a pretty bad, huge mistake to make on the behalf of business, not to advertise or not to hire.  It is now, when the advertising rates are lower, and the job market is full of great talent, that companies need to continue advertising and hiring the cream of the crop people it needs not only to survive, but to grow in the face of difficult times.

Advertisers that continue throughout these hard times will be rewarded in the long run because they will have much less of a difficult time establishing brand recognition when compared to the competition that refuses to maintain brand awareness.  Part of that reason is that consumers are more careful and are now establishing lasting business relationships with people they trust.

It is the same reasoning that businesses need to continue hiring the talent required to not only survive this economy, but to grow in spite of it, because the landscape of the internet and successful marketing techniques are changing so quickly that new alliances and innovative approaches have to be developed quickly and effectively with the business community itself.  Sit on your laurels too long and it is highly likely that your company will not survive the current economic devastation we are experiencing.  If GM and Chrsyler did not teach us through their lack of innovation, we have learned absolutely nothing.

I had been able to look pretty optomistic about all of this until now, as I know that I have great talent to offer the right company for the right position.  Unfortunately, I am not getting any favorable replies from anyone, anywhere.

Admittedly, I am located in a bad spot here in South Dakota.  Very few companies here get the new medias.  They are still having trouble accepting television’s role as a marketing tool, much less understanding that every single business and professional require a well branded portfolio that can represent the business in a positive light 24 hours a day, 365 days a year (or 366 days per year on a leap year).

We started out here not simply because I have roots here, but because it is such a great place to raise a family.  However, due to the considerable lack of understanding for the incredible advances in technology and new media, my skills have largely been ignored by the community as a whole.  Plus, it is more of a challenge for me to get the word out about my business when I am working out of a home office.

However, I am still trying to remain positive in my career search despite the frustration I have encountered.  But just like taking my business to the next level by aqcuiring a commercial property, it seems that in order to be noticed by potential employers outside my own area, I really need to personally visit their locations.  This is actually much more difficult than I would have thought.

It takes so long just to establish contact with a potential employee that it is significantly difficult to setup a scheduled appointment with any one of them.  And herein lies the real problem, because I have no problem visiting any location in the pursuit of a career advancement.

While it is true that I will make significantly less than I would be getting as a freelance artist/designer/copywriter/webmaster/seo/promoter/marketer/director on a contract basis, the reason that I am looking to find a decent career in the web design industry and relocate to wherever I am required for such a new position is the very attidude that I am facing because of the ignorance in this area for my industry.

Although getting to a few interviews for my craft is still a vital concern of mine, I have run into an article that was quite eye-opening for me.  In fact I actually started writing this post so that I could mention it. Therefore I should possibly apologize for this post since I am sort of backing into this recommendation, but I found that the Seven Great Questions to Ask at a Job Interview was a great article posted at Lifehack. If you are looking, or thinking of looking for a new position, I highly recommend that you read this article.

Remember, the interview is for you, as well.  Any company would want you to make an informed decision if you are offered the job.  They don’t just want people who can offer winning interviews, they actually require a person that is capable of performing the job and fulfilling its requirements as they see it,  as an educated leader.  But if you don’t know what that position entails, you are probably flunking the interview as yet another amongst the masses of applicants they are getting, anyway.

Though I have had a few interviews, they have not been in my chosen field of web design.  I know HTML, XHTML, CSS, graphic design, branding, Photoshop, Illustrator, Dreamweaver, copy writing, keyword optimization, search availability, website optimization, online marketing, social networks, one way link building, search engine marketing, PPC adverising, as well as traditional marketing and advertising.  I am also gaining knowledge and experience in Flash and have quite a few tricks up my sleeve for other creative solutions to web design issues.  In short, most serious businesses need someone like me directing their creative art department.

I just don’t have the resources to expand my business to the next level with a commercial presence and a complete advertising campaign.  And just like any other advertising business, I would be doomed to failure without a significant advertising campaign.

Which is why I am quite serious about relocating out of this family friendly area back into a metropolis where my talents would be valued and exploited.  I need a steady career that my family can count on guys, and if you are checking out my blog, please consider that I am quite serious about excelling as the web designer everyone would want.

July 10, 2009 Posted by | Brands, Employment, Government/Politics, Graphic Design, Media, The Human Condition, Web Design & Development | , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment